How to Work Social Media into your Wedding

Once upon a time, we filled our family photo albums with the most significant moments in our lives. If you captured a memory with another person’s camera, you had to make the effort and ask for a duplicate – an effort you were probably not willing to make if the picture was not very important.

In today’s digital age, however, things are different.

Now, social media is a given for any occasion – be it a casual brunch with your friends or a celebration. But the fact that everyone’s posting everything, makes it really hard to stay innovative and keep track of it all.

So, when it’s time to celebrate some life-changing moment, say, for example, a wedding, you need some organization to make sure that in the end, the photos that were taken that magical night are not your usual stand-next-to-the-couple, or take-a-bird-perspective-selfie-with-the-bride wedding photos, and of course – that you have access to them all.

Thankfully, there are some ways you can work social media into your wedding, and make everything easier.

Today, we share three easy to implement tips with you.

Create a Dedicated Hashtag

You can see it all the time: along with every social media post, users add various #hashtags.

Hashtags are usually used by businesses to help their content get discovered, but they can be also used by users with private profiles to get their content organized. Whatever your goal is, the first thing you need to do is to create your own dedicated hashtag – and use it along with the other, general hashtags.

This will set apart the photos of your wedding, from the photos of other people’s weddings.

Set Up a Call to Action

Maybe the phrase “call to action” is more suitable when it is used in a business context, but in lack of a better word, we decided to use it here as well. Check out the image below to understand what we mean:

Creating a dedicated hashtag for your wedding only makes sense if everyone present knows it. And, let’s be honest, there’s no way you could go around and tell all the guests what this hashtag is.

So, the most effective way you can make this hashtag known is to share it somewhere where everyone can see it.

And what better way to do it than doing it on a cute, eye-catching poster?

Step Up Your Photo Game

No matter how traditional your wedding is, there’s no reason not to add a fun twist by introducing playful photo props and colorful selfie frame posters.

If you want to urge the guests to use the props and create some fun photos to share, you could also set up a whole section populated with the props and frames alone.

Make this section impossible to miss by adding a photo backdrop, another call to action sign, or both.

Take for example this #CaptureTheLove poster, which serves two purposes: points to the photo section, and reminds the guests of your dedicated hashtag.

Remember that regardless of your wedding’s theme, you can definitely mix and match backdrops, posters and props.

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